"C-LaaS is crucial to move the industry towards a circular economy since ownership stays at the manufacturer. We are betting our future on C-LaaS.”

"If you do not take ownership over 10 to 20 years of that lighting installation, you will not have the incentive to change the way you are developing your products. It's that strong belief that if manufacturers are not taking ownership through a LaaS model, we will never get to a circular economy."

"We reflected on the future and the challenges ahead, especially with the European Union aiming to be carbon-neutral by 2050. The construction industry accounts for 35% of carbon emissions, so there’s a huge challenge. We will need to renovate buildings at a much faster pace to meet those goals, and energy efficiency will be key."

"We thought, why can't we refurbish the existing installations? Do we really need to sell a full new product every time, like a lighting fixture? Or can we keep the existing lighting fixture in the ceiling, take out the old tubes and optics, and put in a new module that gives the same light comfort and 70% energy savings, but without touching the ceiling? This way, we can move faster."

"Be conscious that the road you’re engaging on isn’t going to be a straight road. You instinctively know this, and many people will tell you the same when you talk about these types of approaches. Still, when you put things into practice, you assume too quickly that you’ve found the way. I think that’s one thing. Secondly, at least for our case, with Circular Light as a Service, it’s a full company transformation - there’s no department not being touched. From marketing, who needs to help our sales to find the right context. To give an example, the financing department needs to think in other terms, with new challenges. How do you build that with your banks? In manufacturing, development for R&D was a complete overhaul to think in circular terms. We even made a white paper on how to design from a circular perspective. In sales, we elaborated on that a lot."